Bigger scoops, more interactive installations, immersive workshops, and unlimited treats? That’s right: Museum of Ice Cream (MOIC) is back and more magical than ever! Following a sprinkle-filled refresh, MOIC has unveiled a revamped experience on 11 April 2025, inviting you into an irresistible wonderland of colour, creativity and, of course, ice cream.
Since opening in 2021 to sell-out crowds, MOIC Singapore has become a must-visit destination for over half a million guests with its major accolades, including Klook’s Best in Experience Award 2023 and TripAdvisor’s Travellers’ Choice Award. So, without further ado—grab your spoons and hold onto your cones—let’s dive into what’s new at Museum of Ice Cream!
A Whole New Playground of Imagination

First, the next chapter of MOIC brings even more opportunities for imaginative play, self-expression, and connection, all with its iconic pink flair. With brand-new multi-sensory installations and activities that spark joy for guests of all ages, here are just some of the never-before-seen highlights to look forward to:
First, let your competitive streak shine with nostalgic games, buttery popcorn, and an all-new Animal cookie ride in Singapore’s pinkest indoor Carnival.
Then, start California Dreamin’ about your ice cream journey with eight rotating flavours (including vegan and allergen-friendly options) from Denzy Gelato, Singapore’s premium gelato gurus with multiple awards and a Parliamentary mention under their belt.
Don’t fret if you get too full, though–you can always work it out in a refreshed Bouncy Castle or dance it out in a kaleidoscopic mirror-world of lights, beats, and high-energy fun. Just be sure to take enough breaks to avoid puking rainbows and sprinkles!
Finally, get lost in Singapore’s first-ever banana maze–a wildly whimsical experience that’s as Instagrammable as it is entertaining.
Double the Unlimited Ice Cream
Yes, you heard that right; MOIC has doubled the fun and flavours with up to 19 delicious ice creams and 8 toppings available throughout your visit.

Scoop up crowd favourites like Chocolate Chip Cookie Dough and Strawberry Speculoos, as well as treats from beloved names like Denzy Gelato and Ben & Jerry’s, with unlimited helpings, of course!
The MOIC Passport, Workshops, and Promos Galore!
Previously, your only souvenir was a satisfied sweet tooth–but now, with MOIC’s new Passport, you can also take a physical keepsake home! Fueling curiosity and creativity, this interactive booklet will guide you through your visit with engaging activities and fun facts–keeping you and all passionate lovers of ice cream engaged with the perfect blend of education, exploration, and entertainment.
Moreover, to celebrate the relaunch, MOIC is also offering four fan-favourite workshops for free! From ice cream making to keychain making, squishy painting, and edible slime activities, guests can enjoy hands-on fun from 3 to 25 May 2025, available on a first-come, first-served basis.
And the cherry on top? Singapore residents can enjoy 10% off weekday General and Premium tickets from now to 30 May 2025 by simply applying the code SGSPRINKLE10 at checkout online.

Whether it’s through a premium ticket—which gets you five exclusive ice cream flavours, extra toppings, and a complimentary drink—or the membership programme that unlocks a full year of MOIC magic with unlimited free visits, even sweeter discounts, and members-only exclusives, there’s no better time to visit the Museum of Ice Cream Singapore!
📍Location: MUSEUM OF ICE CREAM SINGAPORE, 100 Loewen Rd, Singapore 248837
⏰Opening Hours: 10am to 7pm except Wednesdays (10am to 3pm) and Thursdays (10am to 2:30pm)
💲Price:
- General Admission: From S$35
- Premium MOIC Tickets: From S$45
- Anytime Ticket: From S$71
- Annual Membership Card: From S$146
For information and ticket purchases, visit MOIC’s website or follow their Facebook, Instagram, and TikTok for the latest updates. Do also keep a keen eye on MOIC’s newsletter for exclusive promotions and exciting updates, which you can also join right now!
Visuals courtesy of Museum of Ice Cream.