CHAGEE, the renowned modern tea brand, announces the opening of its first three stores across Singapore this August, solidifying further its presence in the vibrant Southeast Asian market. This strategic expansion is a testament to the brand's growing popularity and commitment to bringing premium, healthier tea beverages to a broader audience.
The three new outlets are in prime areas, namely orchardgateway, Plaza Singapura and Raffles City, which cater to both locals and tourists. All three stores have subsequently held their grand openings across August and have attracted thousands every weekend to queue for a taste of their delicious teas.
Chagee Singapore is the first to showcase the brand's new cafe-like tea bar concept across all its Singapore stores, marking a departure from the traditional grab-and-go format. All three stores feature soothing tea-toned interiors and a comfortable dine-in area, enhancing the overall tea-drinking experience. The modern tea bar is equipped with specialized "teapresso" machines, which are similar to espresso machines but are designed for tea, and there is also an "oriental tea on Tap" area where Chagee's bottled Iced Oriental Teas are prepared.
Not to be mistaken as a "bubble tea" brand, Chagee is one of the few, rare tea beverage brands to refrain from offering pearls or toppings in its teas. Using only fresh dairy and real tea leaves in all its beverages to ensure high quality and the original tea taste, Chagee's delicious tea beverages are widely adored by fans across China and Southeast Asia.
Highlights on the Singapore menu include Chagee's iconic bestseller, Jasmine Green Milk Tea, with annual sales of over 100 million cups worldwide, and the Da Hong Pao Snow Cap Milk Tea, a refreshing blend of Da Hong Pao with quality dairy, paired with white peach fresh cream and topped with freeze-dried fig bits.
Additionally, Singapore stores will be offering cakes on the menu to complement the brand's beverage offerings, which is another global first for Chagee.
As part of the grand opening celebrations across three weekends in August, the new Chagee stores offer exclusive 1-for-1 drink promotions; free tear-and-win lucky draws with sure-win prizes that include branded perfume; exclusive Chagee merchandise; and vouchers for free cups of Chagee Fresh Milk Tea.
The opening of these first three stores in Singapore marks another milestone in Chagee's rapid global expansion, as the brand continues to introduce its modern interpretation of traditional tea culture to new markets and audiences. With plans to further expand in Southeast Asia and beyond, Chagee is poised to become a leading name in the global tea beverage industry.
If you are looking to visit Singapore, do visit the new Chagee stores and give their teas a try.
CHAGEE orchardgateway
Address: 277 Orchard Road #01-18, Singapore 238858
Opening hours: 10am – 10pm
Nearest MRT station: Somerset
CHAGEE Plaza Singapura
Address: 68 Orchard Rd #01-58/59, Singapore 238839
Opening hours: 10am – 10pm
Nearest MRT station: Dhoby Ghaut
CHAGEE Raffles City
Address: 252 North Bridge Rd, #01-15, Singapore 179101 Singapore
Opening hours: 10am – 10pm
Nearest MRT station: City Hall